2. To Gain Competitive Advantage
In the Black Duck study, 59 percent of those surveyed said that their organizations participate in open source in order to gain a competitive edge. That seems a little counter-intuitive because anyone can use open source code. However, organizations say that when their developers are writing code for a project, they get to know the software better than those who only use it. Some companies are able to leverage that expertise in ways that benefit their bottom line.
In addition, being known as a company that contributes to open source can boost the organization's reputation, particularly among developers. That can help firms recruit and retain talent, and in some cases, it helps their brand image.