Google Gets Serious About Social Networking

Wednesday Sep 15th 2010 by Staff

CEO Eric Schmidt says Google's social networking offering will launch in 2010.

PCWorld: After purchasing a number of companies related to social networking, Google plans to launch its own social networking service, reportedly called "Google Me," later this year. Speaking at a conference, CEO Eric Schmidt revealed that the company has designs on Facebook data. "The best thing that would happen is for Facebook to open up its data," he said. "Failing that, there are other ways to get that information."

Instead of a standalone site, Google Me may be layered on top of Google's other offerings. "We're trying to take Google's core products and add a social component," Schmidt said. "If you think about it, it's obvious. With your permission, knowing more about who your friends are, we can provide more tailored recommendations. Search quality can get better."

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