As you get older, you get slower, uglier and more expensive. As your work rate goes down and your cost goes up, you must compensate by expanding your skills and adding more value to the organization. Growing more experienced at the same thing isnt enough. After a certain level of experience with technology, more doesnt count for much: enough is enough.
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Experience counts for less in the 21st century. The new technologies are not as arcane and inaccessible it is not a closed priesthood now. In the past, our industry has leaned heavily on experience and lightly on qualifications. Once, if someone had a few years on their CV, they could always get a job and ask a lot for it. Now the industry is getting more professional, and certifications and academic backgrounds are beginning to count for more.
It isnt enough to know one technology well any more, or at least it wont be for much longer. Look behind you. There are kids coming up with an MCSE or BS in object programming or whatever, versed in LDAP, Java and Oracle. And those kids are cheaper, keener and smarter than you. Ask yourself frankly: How long would it take a technical school graduate with the right skills and a few years experience in the industry to learn enough about your technologies to be able to do a credible job?
They would get paid a lot less than you to do it, Ill bet. Product technologists are falling down the pecking order (just like programmers and telephonists and typists and steam engineers and every other technology specialist in history). As technologies become commodities, so too do those who work with them.
People who had been with the products for a decade staffed a product support center I knew in the US. They were highly experienced, knew every nuance of the software, and had had pay rises every year for that decade. Then the company brought in the farm boys (and girls): graduates of rural colleges who couldnt believe their luck in getting a job with a big software company, even if it was at low pay to begin with. They were smart, and eager to prove their worth. They soon figured out the software well enough to support it. They didnt do as good a job as the old guard, but they were a third the price and they were good enough. And within a few years they were just as good, and all the old guard were gone. This is not a fable.
What is more, the industry is changing. We dont choose technology any more we create solutions. We arent tinkering with products: we are engineers implementing systems.
In the past we bought the product and figured out how to make it fulfill the requirement. Now users want to lay out the business requirement and hear how we are going to deliver against it. Features functions and benefits are secondary. They will deal with that at some point. The important question is the deliverable. That deliverable isnt measured in bandwidth or transactions or use cases. It is measured in ROI and timelines and EVA, in personal CSFs and industry directions.
If you didnt get my message already, here it is spelled out: if you depend on product and technology expertise alone, you will compare less and less favorably against eager cheap young pups wanting a crack at your job on their way up.